Snippets From the Book
"...we need to build up our proposal development skills because their mastery is a work in progress; we need to acknowledge, with resilience, flexibility and strength, the changing environment for the pursuit of resources, and finally, we need to use our timeless devotion to create funding proposals as a way to build our organizations as well."
"You can make much more out of the business of seeking resources than just cobbling together a funding proposal."
"This is why we'll shift the order in the presentation format to develop those most important elements first, before returning them to their original order for submission...another form of business as unusual..."
"While it is common to focus on a particular project or program in a funding proposal, you can broaden discussion to an organization-wide purview that pinpoints all your program efforts and appropriate administration. This, in turn, might lead to developing the most attractive and challenging proposal of all, the one seeking support for general operating purposes..."